But are their needs fully taken into account at exhibitions and events - or do they feel as if they are?

Why are exhibitors and visitors losing the desire to attend exhibitions even though face-to-face contact at live events is more important than ever due to increased digitisation?

Because the right platform - efficient, focused trade fairs, tailored sector events or a completely new event - offering the key to success: new customers - greater PR range and effectiveness – increased media presence – or quite simply increased turnover, is missing.

• Analysing the opportunities and potential
• Developing a tailored concept which is right for you and for your target group
• Delivering the action plan for the event’s implementation, whether you’re doing it alone or with partners